AI-powered people operations for fleets and distributed teams.

About ppl.

People operations, built by people who've run operations.

We started ppl. after years spent stitching together spreadsheets, paper files, and disconnected software just to run recruiting and HR for distributed teams. Now we build the platform we always wished we had.

Our mission

Give operations teams one place to run people, not five.

Trucking fleets, BPOs, and multi-site operators lose hours every week moving between recruiting tools, spreadsheets, compliance folders, and payroll exports. ppl. brings all of it — intake, workforce records, time off, compliance, and reporting — into a single system built for how operations teams actually work.

2019

founded

40+

team members

120+

operations customers

38

US states served

The team behind ppl.

Naomi Sato

Co-Founder & CEO

Naomi Sato

Co-Founder & CEO

Naomi Sato

Co-Founder & CEO

Naomi Sato

Co-Founder & CEO

What we believe.

Built for operators

We design for people running shifts and sites, not just HR admins at a desk.

Compliance by default

Expirations and audit trails surface automatically — not after an inspection.

Fast, not bloated

Every feature earns its place. We’d rather ship less and have it actually get used.

Customers set the roadmap

Most of what we build starts as a specific request from a specific operations team.